Do you think setting up a video shoot is expensive? Let me prove you wrong! Today, I'll show you how you can shoot a real estate listing video using a GoPro without breaking the bank.
Real Estate Videography 101: It's Simpler Than You Think
Contrary to popular belief, you don't need a ton of equipment, extensive technical knowledge, or a team of experts to start producing videos. GoPros, priced as low as $299, are compact, versatile, and offer excellent video quality.
What Do You Need? Let's Get Started.
Besides a GoPro camera, you'll need a sound recorder. Why? Because the in-camera sound may not be up to par. The Zoom H1 recorder, priced at around $99, is an excellent choice. And if you want better audio, consider pairing it with a decent shotgun mic like the RODE VideoMic.
The Zoom H1 recorder, preferred for capturing audio during real estate shoots.
A decent shotgun mic will cost you around $200. Don't forget to invest in a tripod and a boom stand to hold your mic. With these essentials, you'll have a complete video setup that fits your budget.
Alright, What's Next?
Now that you have your gear, all you need is a property listing to shoot. Setting up your shot is simple. Adjust the GoPro's field of view to narrow, ensuring you're not shooting directly into the sun.
Aligning the shot, making sure the sun isn't directly in the frame.
Using the boom stand, position the mic as close to you as possible without it appearing in the frame. Start recording on your GoPro and sound recorder, then run to your designated spot and begin speaking.
Getting in front of the camera and starting the dialogue as a realtor.
Pro Tips for the "GoPro Realtor"
When shooting indoors, set the GoPro's field of view to medium. This will help minimize the fish-eye effect while still capturing the entire room.
Choosing the medium field of view for indoor shots.
To eliminate the yellow cast caused by soft white bulbs, adjust the white balance in the settings menu of your GoPro. Select "Capture Settings" and then "White Balance."
Adjusting the white balance settings on the GoPro.
Now, you might be wondering if the GoPro is a worthy replacement for your professional DSLR camera. The answer is no. The GoPro has limitations, such as the lack of manual controls and the need for ample lighting.
Action Steps for Real Estate Agents: It's Your Turn!
If you're just starting out in video production, a GoPro will take you far until you're ready to upgrade. Think of it like riding a bike—start with training wheels, then move on to a regular bike, and eventually a high-end bicycle. The same principle applies here.
A wide shot example of shooting inside a property.
Now, go out there and start shooting some videos! Share your experiences with us. If you have any questions or need further assistance, please leave a comment below. I'm here to help.
Featured image source: saigonintela.vn
