Drone Photography Pricing in 2023: A Complete Guide

CEO Khai Intela
Are you interested in real estate photography or considering hiring a drone photographer? If so, you must be wondering about the cost of this innovative technology. Look no further, as we've got you covered! How...

Are you interested in real estate photography or considering hiring a drone photographer? If so, you must be wondering about the cost of this innovative technology. Look no further, as we've got you covered!

How Much Does Real Estate Photography Cost?

On average, real estate photography costs around $100 per hour. However, the price can vary between $50 and $250 per hour or $400 to $800 for a single project. This includes 10-20 high-resolution images and a small B-roll video showcasing the property.

It's important to note that the actual cost depends on various factors such as location, photographer's expertise, and additional services required.

A top-down shot of a house A top-down shot of a house

Understanding Drone Real Estate Pricing Categories

Drone real estate pricing is divided into different categories based on square footage. It's crucial to consider your budget and choose a vendor whose pricing structure aligns with your needs. Here are the specific pricing categories:

1. Top-Down Shot

A vertical shot taken right above the property that provides a clear view of the layout, land size, boundaries, and significant features. Annotations like street access and dimensions can be included.

2. High-Oblique/Angled Shot

Taken at an angle between 45 and 60 degrees, this shot showcases the property in the lower third of the frame, with the sky and land in the remaining two-thirds. It highlights landmarks, amenities, and the surrounding area.

3. Low-Oblique/Pole Shot

Taken slightly above the treeline, this shot focuses on the key property, covering two-thirds of the frame. It emphasizes exterior facilities and requires wide and close-up shots from different angles and distances.

4. Nightfall Shot

A combination of low and high oblique shots taken when the sun is at or slightly below the horizon. It emphasizes the property's lights and is ideal for low light or night photography.

An example of a high-oblique shot where there are buildings in the background An example of a high-oblique shot with buildings in the background

Factors Affecting Drone Real Estate Photography Cost

Several factors influence the cost of drone real estate photography. Here are the key considerations:

1. Location

Urban centers generally have higher market rates for drone photography. However, highly competitive areas may offer lower costs. Distance and unfamiliarity with the location can also impact pricing.

2. Type of Listing

Different types of properties, such as residential homes, commercial properties, and large pieces of land, have varying photography requirements and price ranges.

3. Type of Drone

Different drones come with varying costs, and photographers will adjust their pricing accordingly based on the equipment they use.

4. Photographer's Experience

The experience and expertise of the drone pilot contribute to the cost. A more skilled and experienced photographer may charge higher rates, ensuring high-quality shots that attract potential buyers.

5. Set-Up Costs

Drone photography set-up costs include the price of the drone, training charges, obtaining an operating license, and compliance with Part 107 regulations. Professional photographers may charge more due to their investment in high-end equipment.

6. General Expenses

Photographers have various business expenses, including marketing, web hosting, software subscriptions, and labor, which can influence their pricing.

7. Optional Add-On Services

Additional services like editing, transcription, or translation can enhance the quality of photographs but may increase the overall cost.

The DJI Air 2S The DJI Air 2S

Other Non-Real Estate Drone Photography Costs

Drone photography extends beyond real estate. Here's a breakdown of pricing for other popular photography categories:

Wedding Drone Photography Cost

For a wedding drone photographer, prices typically range from $500 to $2000. Costs depend on the photographer's experience and the length of the shoot.

Agriculture Drone Photography Cost

Agricultural drone photography can cost between $450 and $1200. Pricing varies based on the specific type of agricultural photography required, such as mapping, 3D models, topographical images, and thermal/infrared imaging.

Advertising Drone Photography Cost

On average, advertising drone photography costs between $100 and $800 per hour or $500 and $800 per project. Factors like expertise, location, and drone model influence pricing.

Automotive Drone Photography Cost

The average cost for automotive drone photography is around $40 to $500. Hourly rates range from $40 to $150, while flat-rate fees per project typically fall between $350 and $500.

Becoming a Real Estate Drone Pilot

To become a real estate drone pilot, you need to train for the job and market your services effectively.

Train for the Job

Develop your drone flying skills, obtain the necessary license from the FAA by passing the Part 107 test, and learn how to capture high-quality photos.

Market Your Services

Create a strong social media presence, optimize your website for search engines, ask for referrals, advertise to local real estate companies, and utilize platforms like Google My Business to enhance visibility.

In Conclusion

Drone real estate photography pricing varies based on multiple factors. Consider location, type of listing, drone model, photographer's experience, set-up costs, general expenses, and optional add-on services. Hiring an experienced drone photographer ensures high-quality results that can attract potential buyers. If you're a vendor, price your services reasonably to strike a balance between attracting clients and valuing your expertise.

Keep exploring our articles for more interesting topics in the drone photography realm.

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