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The Biggest Real Estate Companies in the U.S.

CEO Khai Intela
The real estate industry is highly competitive, with companies vying for customers, listings, and top agents. The success of these companies often lies in their ability to provide excellent support to agents and deliver exceptional...

The real estate industry is highly competitive, with companies vying for customers, listings, and top agents. The success of these companies often lies in their ability to provide excellent support to agents and deliver exceptional customer experiences. In this article, we will introduce you to some of the biggest real estate companies in the field and highlight what sets them apart.

Keller Williams Realty: Building Success through Support and Innovation

Keller Williams Realty, founded in 1983 by Gary Keller and Joe Williams, started as a small office in Austin, Texas. Since then, it has rapidly grown into one of the leading real estate companies in the United States. Keller Williams Realty believes in providing the best support and training for its agents, equipping them with the latest technologies to enhance the sales process and deliver optimal results for customers.

Navigating the real estate market can be complex, but Keller Williams Realty understands that proper training and support can help agents prepare clients for negotiations and successful deals. One of the competitive advantages of Keller Williams Realty is its commission cap policies. Agents enjoy a 70/30 commission split at the start of the year, with 70% going to the agent and the remaining 30% covering office expenses and franchise fees. Once agents reach their local market cap, they take home 100% of their commissions for the rest of the year. This commission model attracts agents of all levels of experience, ultimately benefiting both the agents and the company.

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RE/MAX: A Global Powerhouse with a Personal Touch

RE/MAX, founded in 1973 by Dave and Gail Liniger, has become a household name in the real estate industry. With its beginnings in Denver, Colorado, the company quickly expanded and now operates in over 100 countries. The iconic hot-air balloon logo has become synonymous with the brand.

What sets RE/MAX apart is its commission options for agents. They can choose a 95/5 split, keeping 95% of their commissions, or opt for a model without a desk fee. The flexibility in commission options caters to agents' preferences and allows them to maximize their earnings. RE/MAX also provides a comprehensive MLS system on its website, making it easy for buyers to search for homes based on various criteria.

Coldwell Banker Real Estate: A Legacy of Trust and Global Reach

Established in 1906, Coldwell Banker Real Estate has a rich history spanning over a century. It was founded by Colbert Coldwell and Benjamin Banker in the aftermath of the Great San Francisco Earthquake. Coldwell Banker has grown to over 3,000 offices across 49 countries, making it a trusted name in the industry.

Century 21: A Brand Synonymous with Growth and Innovation

Century 21 real estate, founded in 1971, quickly gained momentum, adding thousands of agents within just a few years. Today, it boasts over 122,000 real estate agents across 80 countries. Century 21 underwent a recent brand identity makeover, giving it a more contemporary feel. The company's commitment to growth and modernization has contributed to its success.

Berkshire Hathaway HomeServices: A Strong Track Record of Success

Berkshire Hathaway HomeServices, owned by Warren Buffett's Berkshire Hathaway, has firmly established itself as one of the largest real estate companies in the United States. With over 90 businesses in its portfolio, Berkshire Hathaway HomeServices has been able to grow its internal team while acquiring smaller brands. Its size and reputation have allowed it to close a significant number of residential real estate transactions annually.

Compass: A Rising Star in the Real Estate Landscape

Compared to industry giants, Compass may appear smaller, but its growth trajectory sets it apart. With a focus on modern technology and a customer-centric approach, Compass has consistently expanded its agent base and achieved remarkable sales volumes. The company's dedication to innovation positions it as a promising competitor in the real estate market.

eXp Realty: A Geographically Expansive Brokerage

eXp Realty claims to be the largest residential real estate brokerage in terms of geography. With over 40,000 agents across the United States and operations in seven additional countries, eXp Realty aims to become one of the biggest real estate companies. Its commitment to growth and expansion sets it apart.

Sotheby's International Realty: Combining Luxury and Global Presence

Sotheby's International Realty is a truly global real estate firm, with over 1,000 offices in 70 countries. The company's association with the renowned art and wine auction house adds an element of luxury to its brand. Although it may be smaller compared to some of the other companies on this list, Sotheby's International Realty generates substantial revenue through its luxury property sales.

HomeServices of America: Local Expertise with National Infrastructure

HomeServices of America, a Berkshire Hathaway affiliate, provides comprehensive real estate services, including brokerage, mortgage financing, title insurance, and closing services. Its commitment to maintaining local connections while leveraging its national infrastructure makes it an attractive option for buyers and sellers who value convenience.

EXIT Realty: A Unique Commission Model and Ambitious Growth Plans

EXIT Realty, established in 1996, offers a commission split model similar to Keller Williams. The company rewards its agents with a 70/30 commission split until they earn over $100,000. After that, the split changes to a 90/10 ratio. EXIT Realty has ambitious plans for expansion, aiming to have over 3,600 franchises and 100,000 agents across North America.

Weichert: A One-Stop Shop for Real Estate Needs

Founded in 1969, Weichert has grown into a large firm with a reputation for providing comprehensive real estate services. Its "one-stop" approach covers everything from finding a house to securing a mortgage and closing the deal. Weichert prioritizes training its agents to ensure they deliver outstanding performance.

Find the Best Agent in Your Area with UpNest

With so many successful real estate companies to choose from, finding the right one can be overwhelming. UpNest, a service owned by Realtor.com, can help you make an informed decision. With their specialized tool, you can compare agents in your area based on their track records, commission savings, and customer reviews. UpNest aims to match you with an agent who can help you find your dream home.

Working with UpNest is a no-cost service that allows you to access a network of carefully vetted agents. These agents often offer lower-than-average commission rates and provide exceptional service. By using UpNest, you have the opportunity to save thousands of dollars in commission fees. Start your search today by entering your zip code on their website.

In conclusion, the real estate industry is filled with powerhouse companies that provide excellent support to agents and deliver exceptional customer experiences. Whether you're looking for a local expert or a global brand, these companies offer a range of services and commission models to meet your needs. Take advantage of tools like UpNest to find the best agent in your area and make informed decisions in your real estate journey.